Events

Upcoming Events, Webinars & Workshops (1 current)

Thursday 22nd March 11am – 11:45 am Webinar

 

Marketing Trends: Is your business ready?

In this webinar Sue Henry will discuss and give insights to the 5 key marketing trends impacting small business today.

She will cover the things you MUST know in order to understand if you business is ready for these trends and and stay in touch with today’s savvy informed customers.

In five important topics we will cover:

1. Social Media

With the rapid increase in social networking forums such as Twitter, Facebook, LinkedIn and FourSquare never before have businesses had such a level playing field in their ability to reach their customers in an engaging and cost effective manner.  We explore why social media is a critical element to your marketing mix and what the key factors are that you must be aware of in using these platforms.

2. Video Marketing

Video marketing is rapidly becoming the next must-have element in your marketing mix. With the rapid growth of social media, video is an ideal way to show your potential customers what you have to offer, why they should buy from you and what is unique about you. Sue will discuss the key elements to creating relevant video promotions for your business.

3. Augmented Reality

With the exponential growth of smart phones the use of Augmented Reakity is rapidly becoming an efficient way to direct your customers and potential customers to your website, buy your products or showcase your business key marketing messages. We this  explain the uses for Augmented Reality in your marketing, how to create effective campaigns and why they are a cost effective marketing tool.

4. Mobile Apps

Mobile Apps (mobile applications for smart phones and ipads) are the next wave of customer engagement and getting your key messages to customers in a timely, relevant and easy manner. During this session we discuss the emergence of this technology, it’s uses to business today, what you need to know for your business in this arena.

5. SEO & Local Area Marketing

Unravel the myths and confusion around SEO and Local Area Marketing for your business. In this important session we cover the fundamentals of SEO and how to utilise the local area marketing tools and resources available today.  We specifically discuss what you need to know, the minimum you must do and how to be found easily online.

45 minutes of real (no marketing BS)  information with real outcomes for you and your business

Includes worksheet for notes